Good Reputation is one of the most valuable assets and competitive advantages, which are possessed by Some Companies.
Good Reputation is one of the most valuable assets and competitive advantages, which are possessed by Some Companies. In today world more and more organisations pay attention to this topic. However we can notice that the main research and practice is focused on Big Corporations.
I would like to get more insight and practical knowledge, how theory and practice which is working on the corporate level, can be transfer into SMEs. In my opinion, it would be very useful to share knowledge and learn from each other.
I would like invite into discussion all interested people: academics, professionals/consultants, students and of course businessmen.